For Immediate Release:
November 08, 2011

Media Contact:
Olga Vega

786-258-1753



WrestleMania XXVIII kick-off yields 5,000 fans and record-shattering ticket sales


(Miami-Dade County, FL) -- 
WrestleMania XXVIII may not be until next April, but fans celebrated early at Bayfront Park on November 4, 2011 at a kick-off event. Over 5,000 fans attended the free On-Sale Celebration for the opportunity to meet their favorite WWE Superstars and Divas, and purchase event tickets before the official sale date on November 5. Commissioner Jose "Pepe" Diaz, who chairs the Miami-Dade Sports Commission, came out to meet residents and get to know the WWE heavyweights up close and personal. First day ticket sales for WrestleMania XXVIII resulted in a record gross of $6.3 million, shattering the previous first day record of $4.8 million for the 25th Anniversary of WrestleMania. WrestleMania XXVIII takes place on April 1, 2012 at Sun Life Stadium.

The On-Sale Celebration was hosted by actor Christian Litke and local radio hosts DJ Laz and Enrique Santos, and featured appearances by WWE Superstars, Legends and Divas, as well as live music by the All-Star Band.  The evening also included a Family Fun Zone with appearances by local team mascots and inflatable games. 

"Major sporting events have always been an integral part of Miami-Dade County and the On-Sale Celebration on November 4th is just the beginning, not just to attract locals but more tourism and visitors from around the world to highlight what is expected to be the best WrestleMania ever," said Commissioner Diaz.

Over the past three years, WrestleMania and the events surrounding it have generated nearly $150 million in cumulative economic impact for host cities.  Last April, WrestleMania XXVII in Atlanta generated more than $62 million in economic impact for the region with 71,617 in attendance.

Tickets start at $25 for the most anticipated match in history when The Rock faces off against John Cena at WrestleMania XXVIII. For tickets, visit www.wrestlemania.com or call Ticketmaster at 1-800-745-3000.


 

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MIAMI-DADE COUNTY COMMISSIONER JOSE PEPE DIAZ DISTRICT 12
Stephen P. Clark Center
111 NW 1st Street, Suite 320 Miami, Florida 33128
(305) 375-4343