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For Immediate Release:
March 05, 2014
Media Contact:
Edith Torres

305-755-7862

A.D. Barnes and Matheson Hammock Parks Identified as Macy's ''Heart Your Park'' Fundraising Program Recipients in Miami-Dade County

Macy’s partners with the National Recreation and Park Association to raise funds for local parks nationwide, with every dollar matched by Macy’s, up to $250,000


(MIAMI, March 5, 2014) – AD Barnes and Matheson Hammock Parks have been selected for “Heart Your Park, a program introduced as part of Macy’s “Secret Garden” campaign, that aims to raise awareness and dollars for local parks across the country.  From March 7 to March 31, 2014, customers at Macy’s Westland Mall and Miami International Mall can donate $1 or more at the register, with 100 percent of the donations benefitting AD Barnes Park, and customers at Macy’s Dadeland Mall will have their donations benefitting Matheson Hammock Park.  To further spread the love, Macy’s will match the total customer donation across all stores, dollar for dollar, up to $250,000 in total.  

AD Barnes Park and Matheson Hammock Park are two of more than 550 parks nationwide that will benefit from Macy’s “Heart Your Park” this spring.  In partnership with the National Recreation and Park Association (NRPA), the national non-profit organization dedicated to the advancement of community parks, recreation and conservation.  Macy’s stores across the country have each selected a local park or green space in their community to support through the program.  Donations will go toward making improvements, such as maintaining trails, playgrounds, and ball fields, and everything in between. 

“We are thrilled to partner with Macy’s and NRPA for ‘Heart Your Park’ this spring,” said Jack Kardys, Miami-Dade Parks, Recreation and Open Spaces Director.  “Through this wonderful program and donations by Macy’s customers, we are excited about the increased awareness and additional funding for AD Barnes and Matheson Hammock Parks.  These parks are a great asset to the community and we greatly appreciate Macy’s support.” 

“Heart Your Park” is part of Macy’s “Secret Garden” spring campaign that will come to life at Macy’s stores and on macys.com with an infusion of garden-inspired merchandise, special promotions and events.  For more information on “Secret Garden,” visit www.macys.com/secretgarden. For a full list of the parks benefitting from Macy’s “Heart Your Park,” visit www.macys.com/parks

About Macy’s

Macy's, the largest retail brand of Macy's, Inc. (NYSE:M), delivers fashion and affordable luxury to customers at approximately 800 locations in 45 states, the District of Columbia, Puerto Rico and Guam, as well as to customers in the U.S. and more than 100 international destinations through its leading online store at macys.com. Via its stores, e-commerce site, mobile and social platforms, Macy's offers distinctive assortments including the most desired family of exclusive and fashion brands for him, her and home. Macy's is known for such epic events as Macy's 4th of July Fireworks® and the Macy's Thanksgiving Day Parade®, as well as spectacular fashion shows, culinary events, flower shows and celebrity appearances. Macy's flagship stores -- including Herald Square in New York City, Union Square in San Francisco, State Street in Chicago, Dadeland in Miami and South Coast Plaza in southern California -- are known internationally and leading destinations for visitors. Building on a more than 150-year tradition, and with the collective support of customers, employees and Macy's Foundation, Macy's helps strengthen communities by supporting local and national charities giving more than $70 million each year to help make a difference in the lives of our customers.

For Macy’s media materials, including images and contacts, please visit our online pressroom at macys.com/pressroom. 

About National Recreation and Park Association

The National Recreation and Park Association is a national not-for-profit organization dedicated to advancing park, recreation and conservation efforts that enhance quality of life for all people. Through its network of 40,000 recreation and park professionals and citizens, NRPA encourages the promotion of healthy and active lifestyles, conservation initiatives and equitable access to parks and public space. For more information, visit www.NRPA.org. For digital access to NRPA’s flagship publication, Parks & Recreation, visit www.parksandrecreation.org

About Miami-Dade Parks, Recreation and Open Spaces Department:

Nationally accredited, three-time winner of the NRPA National Gold Medal Award and winner of the 2009 Florida Governor’s Sterling Award for excellence in management and operations, Miami-Dade Parks is the third largest county park system in the United States, consisting of 260 parks and 12,825 acres of land.  It is one of the most unique park and recreation systems in the world.  Made up of more than just playgrounds and athletic fields, it also comprises out-of-school, sports-development, and summer-camp programs; programs for seniors and people with disabilities; educational nature centers and nature preserves; environmental restoration efforts; arts and culture programs and events; the renowned Zoo Miami and the Deering Estate at Cutler; the Crandon Tennis Center, home of the Sony Ericsson Open; golf courses; beaches; marinas; campgrounds; pools; and more.  For more information about Miami-Dade Parks, call 3-1-1, or visit www.miamidade.gov/parks

About The Parks Foundation of Miami-Dade

The Parks Foundation of Miami-Dade is a non-profit 501(c)3 organization that supports the Miami-Dade Parks, Recreation and Open Spaces Department’s effort to further develop Miami-Dade County’s world-class parks system for residents and visitors.  Its mission is to create a healthier, more livable and sustainable Miami community by ensuring the implementation of the Parks Open Space Master Plan and the development of year-round park and recreation programs for children, adults and people with disabilities. For more information on the Parks Foundation of Miami-Dade, please visit www.liveaparklife.org.