Media Contact:
Lilian Bohorquez

Adorable puppies from Miami-Dade Animal Services will participate in Animal Planet's Puppy Bowl XII Adoption Extravaganza

MIAMI (January 13, 2016)

For the first time, puppies from Miami-Dade County Animal Services (Animal Services) will participate in PUPPY BOWL XII, which returns to Animal Planet on Sunday, February 7 from 3 to 5 p.m.  Animal Services is the only public shelter in Florida that will have puppies participating. The puppies were chosen based on their playfulness and unique personalities and included, a Labrador/Chow mix named Star, a Cocker Spaniel named Luna, a Terrier mix named Timon and a Labrador mix named Donny. Star and Timon were the pups that made the starting lineup.
As the world’s cutest television sporting event, Animal Planet’s PUPPY BOWL XII features two hours of fuzzy faces, sloppy kisses and puppy penalties. The puppies from Animal Services that made it to the lineup will be part of a team that includes furry line barkers and wide retrievers making adorable tumbles and fumbles in an effort to score winning touchdowns for #TeamFluff and #TeamRuff.
“This has been a great opportunity for us to show how wonderful our shelter pets are, said Alex Muñoz, Director of Miami-Dade County Animal Services. “As a public shelter, we receive a wide variety of pets every day.  The puppies selected for the Puppy Bowl were chosen to reflect the diversity of Miami’s pet population.”

Animal Planet worked with 44 different animal shelters and rescue organizations from across the U.S. this year to fill the rosters of #TeamRuff and #TeamFluff with adoptable players for this epic matchup. The network also is partnering with the Pro Football Hall of Fame to introduce the Puppy Bowl Hall of Fame to honor legacy players throughout PUPPY BOWL and promote the adoption of older “veteran” animals in addition to puppies and kittens.
This year, diehard superfans can get closer to the action than ever before with the introduction of PUPPY BOWL VIRTUAL REALITY that invites viewers onto the turf for the first time ever to rumble up close and personal with this year’s puppy players for a full 360° experience!
Last year, PUPPY BOWL XI dominated a field of imitators with the number-one cable telecast across the day and dogged all competition in cable with more than 10 million viewers. To turn up the volume on television’s loudest call to adopt, PUPPY BOWL XII repeats all day and night for a total of 12 hours on game day.
This year’s PEDIGREE® Starting Lineup boasts 49 puppies competing for the famed title of BISSELL® MVP (Most Valuable Puppy). The tailgate starts at 2:30 p.m. with the PUPPY BOWL PRE GAME SHOW, which features analysis and commentary from a team of sports correspondents. At 3 p.m., PUPPY BOWL XII kicks off at GEICO Stadium with a furry group of players making adorable tumbles and fumbles in an effort to score winning touchdowns for #TeamFluff and #TeamRuff.
Photos available on request.

About Miami-Dade County Animal Services
Every year Miami-Dade County Animal Services Department (Animal Services) provides care and refuge for 28,000 to 30,000 unwanted dogs and cats. Every day, Animal Services staff and volunteers work diligently to find life-long homes for these abandoned animals by facilitating onsite adoptions, hosting off-site adoptions at events and locations throughout the community, and working collaboratively with over 100 rescue organizations and partners that have helped us meet our goal of a 90 percent save rate.
PUPPY BOWL XII is produced for Animal Planet by Discovery Studios. Simon Morris is the co‑executive producer and Josh Wilkins is the vice president of production for Discovery Studios. For Animal Planet, Melinda Toporoff is the executive producer and Pat Dempsey is the associate producer.

Animal Planet
Animal Planet, a multi-media business unit of Discovery Communications, is the world's only entertainment brand that immerses viewers in the full range of life in the animal kingdom with rich, deep content via multiple platforms and offers animal lovers and pet owners access to a centralized online, television and mobile community for immersive, engaging, high-quality entertainment, information and enrichment. Animal Planet consists of the Animal Planet television network, available in more than 94 million homes in the US; online assets, the ultimate online destination for all things animal; Animal Planet L!VE, the go-to digital destination for round‐the-‑clock, unfiltered access to the animal kingdom; and other media platforms including robust Video‐on-Demand(VOD) service, and merchandising extensions.